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Advertising Operations Associate

Posted:  October 11, 2009

Ad Operations Associate

A New York-based companys web division is looking for a seasoned Ad Operations Associate to help manage the companys growing ad business. This is a great opportunity for the qualified individual to join a successful, established company that continues to grow and innovate.

Job Responsibilities:

Work with sales, sales operations, inventory management and account managers to implement ad campaigns on all websites.  Monitor campaigns throughout their lifecycle, following up with clients and vendors on issues as needed.  Optimize campaigns, including reviewing reports and making suggestions for improved performance.  Trouble-shoot technical issues with ad creative and targeting.  Compile regular reports analyzing state of delivery for campaigns and work with production managers to promote inventory in deficient areas.  Provide reporting information to sales, account management, marketing programs and clients as needed.  Revise delivery prioritization schema based on relative needs for clients.  Assist in developing new products, tools, and processes to increase revenue.  Recommend policy and procedure changes as pertains to sales process and advertising policies, including communication flow and rich media deployments.

Experience: Desired Skills & Background:

Candidate should have a bachelors degree, 2+ years experience working in an online ad campaign environment, whether on the publisher or agency side, and preferably in a role requiring a facility with spreadsheets and extensive contact with co-workers and clients. The individual must be excellent with numbers, pay close attention to detail, and have strong self-organizational abilities.

Stong Communication Skills: being a primary contact for sales, need to be able work well with others in a support role. With clients, this includes projecting a professional and helpful demeanor. Must convey an issue clearly, especially when it comes to describing a problem.  Troubleshooting Skills: need to be able to analyze the components of an ad serving problem and get to its root, as well as providing necessary suggestions for resolution.  Juggling Skills: specifically, need to know how to shift priorities on an on-going basis per need, with a focus on the big picture.  Initiative: whether in recommending steps for campaign optimization, notifying a rep or client of a campaign issue or making suggestions to streamline ad operations, taking initiative to get resolutions and make improvements will help make the sales process as efficient and productive as possible.  Technical: extensive experience with an ad serving system (DART/DE preferred), proficiency with Excel, good understanding of HTML and XML, ad tag structure, rich media types (i.e. Flash, Pointroll, Eyeblaster, Motif) are all required. Experience with the following is a plus: FatTail, Solbright, RAPT, Oracle, SQL, Access, Project, Powerpoint, Visio.

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Please refer to job code 2247757 when responding to this ad.

Category:Advertising/Marketing/Public Relations
     > Other Advertising
Location:New York, NY
County:New York County
ZIP Code:10001
Pay Rate:Open
Job Terms:full time
Company:WebMD.Com
Phone:email only please
Fax:email only please

 
 
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