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  Avon

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Manager, Marketing Intelligence

Posted:  November 16, 2009

Title: Manager, Marketing Intelligence Location: NY-New York consumer and sales representative insights to be leveraged by the North American Marketing organization. Strategic thinker with analytical skills. Proven ability to influence Marketing decision-making through fact-based insights. Principal Duties:Leads/manages marketing analytics projects. Builds and maintains partnerships with key Marketing Leaders as well as Strategic Planning. Works with key internal clients on identifying opportunities for analytics. Manages daily project work with vendors and ensures timely, high quality delivery of results. Ensures successful implementation of the results by Marketing. Recommends allocation of up to $500K in research budget. Education Required:BS in Statistics, Marketing Science or Economics. MBA or Masters in Stats preferred. Experience Required:Minimum 6 years experience in related business field (client or supplier). 3 years of supporting Marketing at a CPG manufacturer preferred. Proven expert in managing and delivering Marketing Mix Analysis, Price Elasticity Analysis, Promotion Lift Modeling, In-market Test/Control design and evaluation, and syndicated Household panel solutions. Some experience with delivering behavioral-based Market Structures is a plus. Special Skills Required:Blend of syndicated analytic modeling (hands-on if necessary) experience and ability to manage internal clients. Demonstrated ability to creatively develop analytic solutions given Avon's unique business model and "non-standard" data.


Please refer to job code avon-NEW000A5 when responding to this ad.

Category:Advertising/Marketing/Public Relations
     > Other Marketing
Location:New York, NY
County:New York County
ZIP Code:10001
Pay Rate:Open
Job Terms:full time
Company:Avon
Phone:email only please
Fax:email only please

 
 
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